In recent years, the fancy color community witnessed a shift that altered every part of its territory and slowly became familiar to the entire industry: the migration of white diamond companies’ capital toward fancy color diamonds. Newcomers to this segment disrupted the balance of power, a sector that was dominated by veteran fancy color hegemony for decades.
The impact of this market shift is felt on several fronts: purchasing polished goods, bidding on rough in tenders and finally, pricing.
Purchasing Polished Goods
The market shifted a critical mass of wholesalers from white diamonds to fancy color approximately 3-5 years ago. A shortage of high quality fancy color diamonds at the wholesale level has occurred, due to the increase of players in this segment.
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